|
About The Program Have you ever prepared a proposal that was dropped from the "short list". Or received a "surprise RFP. What happened? What happened is a lack of intelligence - the number-one reason for losing. To win, you must know about your customer, your competition, your technology, and yourself. You must know how to play the intelligence game.
Hy Silver will teach you the rules of the game - the techniques and limits - what you need to know and how to go about getting it. Discover clever methods for using your innate abilities to gather the information you need - from customers, associates, friends, even competitors - cleverly and cagily. Every useful technique is covered, with specific skills for converting "normal" customer contact and oral briefings into intelligence opportunities.
Discover a key trick of the trade - how to keep your information from being distorted as it winds its way through the intelligence maze - removing built-in blinders and pressures. In other words, you learn how to gather believable intelligence that can be reliably used to help you win.
Highlights
- Identifying your intelligence needs
- The best technique for gathering intelligence
- Detecting and preventing information distortion
- Proven intelligence sources and methods
About The Presenter Hy Silver is the recognized world leader in competitive proposal development - and a master of intelligence gathering. As President and CEO of H. Silver and Associates, he has spent an entire career helping companies win - amassing an 85-percent win record for his clients. And the key facet of winning is knowing exactly what the customer wants - the practical application of the intelligence game!
Hy Silver has developed and refined these key methods of competitive intelligence gathering for over 25 years of indisputable success. He has helped hundreds of the top U.S., Canadian, and European contractors learn how to win - through competitive intelligence.
Commendations "Excellent! Hy's information gathering techniques are both insightful and useful." - M. Ferry, Northrup Grumman
"Hy Silver's style, humor, and experience turn a difficult, multifaceted subject into an easy-to-absorb session." - Paul Melagon, TRW
"Fantastic! I can't wait to get back to the company and instigate new procedures." - Walter Telchgraber, AEL
"Excellent! Doubles intelligence effectiveness!" - Edward Meaney, Hughes
Support Material Our courseware includes copies of Mr. Silver's charts plus up-to-date lists of U.S. and international intelligence sources.
Length: 55 Minutes
Price: $595 / £360
Available Languages: English, French, and Spanish
For Information Call: (310) 563-1240 or email: videos@hsilver.com
|
